Project Details
Project Brand :
KitePride
Project Type :
Bags & Accessories Shopify Store
Project Duration :
2 Weeks
My role :
Shopify store customization and product page enhancement.
Platform :
Shopify
Project Summary:
This project focused on creating a clean, purpose-driven online store that reflects KitePride’s sustainable mission. With improved product details, structured navigation, engaging storytelling, and optimized performance, the store now delivers a smooth, heartfelt, and user-friendly shopping experience.
Problem:
The store needed a modern layout that reflects its sustainable mission and clearly displays product details such as materials, origin, and craftsmanship. Navigation and filtering also required improvement for easier browsing.
Solution:
I redesigned the layout with a clean, eco-inspired look, structured the product pages to highlight materials and impact, and refined the navigation. Using GemPages, I built landing pages that focus on brand storytelling and product launches. The site was optimized for mobile use, image speed, and a smooth overall user flow.
Tools & Technologies:
Shopify OS 2.0, Liquid, JavaScript, Theme Customization, GemPages, Essential Apps.
Key Features:
– Clean, eco-friendly design that highlights upcycled products
– Custom product pages showing materials, story, and impact details
– Structured collections with filtering for size, color, and product type
– Lifestyle imagery optimized for performance
– Clear storytelling sections about sustainability and brand mission
– Smooth navigation with a clean mega menu
– Landing pages created with GemPages for campaigns and special releases
– Fully mobile-optimized shopping experience
